Customer Relationship Management

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Customer Relationship Management is an enterprise solution that provides the customer with an organized experience when dealing with your entity. A customer Relationship Management system stores every interaction made with a customer to allow you to seamlessly deal with customers across many personal, allowing the personal to look up each customers history containing their comments, desires, complaints, and any other useful information stored in the the CRM. One typical user of a CRM is a call center who keeps track of their customer interactions.

CRM's also provide a business the ability to set up and monitor company goals and campaigns in regard to sales. CRM's provide a business with a sense of direction and even create an atmosphere of competition among your sales team. The sales process is automated from lead acquisition and assignment, to sales conversion and even allow your sales team to remain on the account after the sale has been made, for support and additional sales.

Your results are analyzed in graphs and provide your analytics team with the information they need to make the proper recommendations for your entity.

The CRM we most commonly install is SugarCRM 5, which is the world's leading open source CRM solution. With a robust feature set and a proven track history, plus a large open source community behind it, SugarCRM can easily be tailored to match your business needs. And because SugarCRM is open source, you get more value per dollar spent than you would if you spent your money with some proprietary CRM provider. SugarCRM's feature set matches or exceeds most CRMs and because it is open, it can be combined with many other enterprise solutions. A common combination is combining SugarCRM with your PBX system allowing an automated call center solution.

SugarCRM features include:

Reporting
-Marketing Analytics
-Sales Trends
-Case Reports
-Dashboards
-Customer Profiles
-Marketing Automation
-Multi-channel Campaigns
-Campaign Wizard
-Email Marketing
-Web-to-Lead Forms
-Lead Management
-Marketing Analytics
-Sales Force Automation
-Opportunity Management
-Contact Management
-Account Management

Platform
-Team Management
-Access Control
-Workflow Management
-Layout Editor
-Custom Fields
-Module Builder
-Module Loader
-Homepage Layout
-Dashlets
-Exchange Apps

Forecasting
-Quotes & Contracts
-Outlook Plugin
-Mobile Solutions
-Dashboard
-Customer Support
-Case Management
-Inbound Email
-Knowledge base
-Bug Tracking
-Self-Service Portal

Collaboration
-Email Client
-Project Management
-Mobile Solutions
-Outlook Plugin
-Activity Management

SugarCRM can be used in many situations. You may use it as a centralized place to store your web leads and track the conversion of those leads into customers. Or you may load a calling list and combine SugarCRM with a PBX system in order to provide your outside sales team with a fast and quick way to convert calls, allowing them to record the information of each lead, or mark the leads as dead instantly. Or you may use the CRM as the core part of your solution center, allowing you to track bugs in your applications and devices and handle customer complaints and future feature improvements.

Whatever the use, Avarise is well versed in CRM implementations and is ready to answer your questions. Contact Us today.